creative director
Cisco "Anatomy of an Attack - IoT"

Cisco "Anatomy of an Attack: IoT"

This is the second of the short films I wrote and directed for Cisco to demonstrate how major cyberattacks play out in the real world. The point was to avoid the usual Hollywood clichés, the troubled yet brilliant hacker kid typing away in his cyber bunker as he “cracks the encryption” or whatever. In the real world it’s usually just somebody getting clever with scripts they found on the dark web.

It’s seemingly impossible to defend against when it’s this innocuous, but don’t despair! We give the solution in the surrounding web copy.

Cisco "Anatomy of an Attack - IoT"

 The films generated 14 Million+ views on YouTube and nearly doubled the conversion rate from previous efforts.

The films generated 14 Million+ views on YouTube and nearly doubled the conversion rate from previous efforts.

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