I wrote and directed this 4-episode comedy series for Square (now Block). The big idea here is that Square hired a director to do a campaign for their new Terminal API and the campaign is an absolute disaster. The result is a (scripted) “behind the scenes” mockumentary about the making of that awful campaign, culminating with the worst tech sizzle you’ve ever seen.
The rest of the campaign supported this idea on web and social with lines like “We tried to make some commercials for Terminal API. It didn’t work out.”